BOSTON, MA -- July 10, 2024 -- Reportable today announced the appointment of Karen Reynolds as the new Head of Sales. With more than two decades of experience in the public relations industry, Reynolds is primed to steer Reportable into its next phase of growth, focusing on analytics, monitoring and visual news release services.
Reynolds, a past-president of PR Club of Boston, has a reputation for understanding the needs of the modern PR professional. She has consistently demonstrated her ability to match these needs with innovative solutions, a skill set that will prove invaluable as Reportable continues to expand its services.
Reportable's products and services includes Reportable Releases, Newsrooms, and Reportable Intelligence & Monitoring, all of which give communications professionals modern tools and insights.
- Reportable Releases and Newsrooms are tailored to private companies looking to connect visually with audiences compares to the conventional copy-only announcements.
- Reportable's Intelligence & Monitoring is a boutique, technology-enabled service for public and private companies and brands to track and measure earned media campaigns as well as provide competitive intelligence.
- Newsrooms puts communications professionals, consultants, and entrepreneurs of private companies in control with an easy to manage newsroom that seamlessly integrates with a corporate website.
- Reportabot, the AI-powered press release generator that shaves time building the first draft of a press release
"Karen Reynolds brings a wealth of knowledge and experience to her new role," said Tom Baker, Co-Founder of Reportable. "Her deep understanding of the news industry and communications teams, combined with her proven sales track record, make her the ideal candidate to drive our growth."
"There's a clear opportunity to leverage my experience to establish Reportable as a leading provider of communications and business intelligence tools," said Reynolds. "The potential for growth in tools to help teams garner news coverage, measure news coverage and use it to track your competitive landscape is significant."
Reportable's commitment to transform communications workflows for companies and consultants is exemplified by its suite of products tailored that are integrated into a single, user-friendly software interface. This includes the launch of complementary products in response to customer input, including its has AI-based news release writer and a life science-specific business and scientific intelligence.