Boston, MA - July 20, 2023 -- Reportable today announced a significant upgrade to its AI-based virtual news release assistant, Reportabot. The enhanced tool now operates on Chat GPT4, the most sophisticated version of the Generative AI technology currently available, which expands the use of new release-specific rules that Reportable has layered on top of its current generative-AI writing tool.
The upgraded Reportabot, is designed to follow best practices for news releases as shared by reporters and communications professionals, has been enhanced to provide a more efficient, accurate, and intuitive user experience.
"Chat GPT4 allows us to add more of our own rules specific to news releases," said Tom Baker, CEO of Reportable. "We have a growing list of these rules based on direct feedback from reporters and communications professionals on what to include and exclude, such as useless phrases and jargon."
Reportabot is a free tool that generates the first draft of a news release from just a few prompts. The draft appears in Reportable's multimedia news release builder, complete with key takeaways, quoted spokespeople. a boiler plate and language that is tailored to a specific audience. Customers can copy of paste the draft into their own document or pay for access to Reportable's media targeting database and email tool as well as one of three search engine and wire distribution options.
Reportabot adds to Reportable's suite of interactive multimedia news releases, an automated online newsroom for private organizations, and a media monitoring and PR analytics tool and service.
Reportable builds and offers communications tools for the digital age. Three products are integrated into a single software. Reportable Releases are multimedia, interactive announcements which include a premier media targeting database, email tracking and advanced web traffic analytics. Reportable Newsrooms is a plug and play online newsroom. Reportable Incyte will be a media monitoring and analytics service that combines the latest monitoring technology with industry-focused analysts. Reportable was founded in 2016 in collaboration with Tanooki Labs in New York City. The first product sales began in 2018. The Company is based outside Boston, MA.
